Apr 22, 2021
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Generation Z Prefers Video Games To Watching TV And Movies

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A new Deloitte Digital Media Trends survey is showing that Generation Z consumers in the United States (those currently between the ages of 14 and 24) are continuing a long-established trend of younger Americans losing interest in or placing less of a priority on watching TV, with 26% of those polled saying they prefer video games to anything else in their media consumption habits. A staggering 87% in that age bracket also say they play video games daily or weekly.

When asked to rank their preferred entertainment activities, respondents placed video games in the No. 1 slot, while watching TV or movies at home ranks in at fifth. According to Deloitte, only 10% of Gen Z respondents said watching…

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